Stone Age is the first cool insight for beauty world from the research ‘Concrete Wellness – from archetype to a cosmetic trend’. The research was published in a scientific magazine Cosmetic and Technoly N.5 22
What’s a cool insight? It’s an insight gathered in the zeitgeist. It’s a part of a trend or a new interest that is emerging in the society. Cool insight is also an inspiration and you can translate it into a product that responds to the desire of consumers
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